06 Nov A recipe for success
A recipe for success. If you’re planning a rebrand, think hard about your brand guidelines....
Author: Jonathan
28 Oct Who does the logo belong to?
Who does the logo belong to? Although the letters have been replaced by fruit and...
14 Oct Rebranding? You need a schedule
Rebranding? You need a schedule. A rebranding project is a bit like building a Lego...
17 Sep Is that Heinz?
This is an interesting advertising campaign from Heinz that puts product quality at the heart...
04 Sep Rebrand review: Betano rebrand
Rebrand review: Betano rebrand. To be honest, I didn’t know who this company was, until...
20 Aug Building company culture. In 1879.
Your business is only as good as the people you employ, and your brand has...
07 Aug A solid foundation
A rebrand is an opportunity to change. An opportunity to build a new version of...
18 Jul Find the right words
When you’re talking to your customers, it’s important to find the right words. But would...
08 Jul Rebrand review: Aston Villa rebrand
Rebrand review: Aston Villa rebrand. This is a story about knowing when it’s time to...
26 Jun Clarity and consistency
Clarity and consistency. Two vital characteristics of good communication. So how clear and consistent is...