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Hospiscare

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Hospiscare is a Devon-based charity that delivers adult end-of-life care to an average of 2,000 patients, every year. We began working with Hospiscare in 2007, and in 2015 they commissioned us to work on this charity rebranding project, as the organisation began to adapt to the challenges of the future.

At the heart of the new identity is the logo, which can be adapted for each community that Hospiscare works in, to help reinforce the fact that Hospiscare is a ‘local’ charity. The new identity has been applied across all the material Hospiscare use to engage local communities and supporters – from name badges to building signage.

“We are delighted with the result, and have received a really positive response from our supporters too! Our identity has a lot more depth to its meaning, and it stands out on the high street.”
Kate Few-Singh,
Director of Income Generation, Hospiscare

Alder and Alder, 29 Countess Wear Road, Exeter, Devon, EX2 6LR
  • Alder and Alder, Exeter, Devon.
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Alder and Alder is a brand and design agency, providing brand strategy, brand identity and brand management.