Higher Fingle Farm with its eye catching packaging

Higher Fingle Farm is on the northern edge of Dartmoor. We worked with them to package their award-winning organic duck eggs. The Amiss family farmed organic ducks, and it was their 10 year old daughter Elsa who came up with the idea of selling the duck eggs. Elsa’s initiative was entered for the national Waitrose and Country Living Made In Britain Awards, and was crowned the overall winner! Their prize included the opportunity to have the eggs stocked in Waitrose stores across the south west of England.

It was at this point that the Amiss family approached us for help. They knew that the packaging they used at local farmers markets wouldn’t be enough to make an impact on the shelves of Waitrose. We worked with the whole family – including Elsa’s four younger siblings – to create eye catching packaging that reflected the values behind the eggs. As well as the packaging for the eggs we created promotional material and guidelines for the build of their website.

The packaging was a big hit, not just in Waitrose, but it won Higher Fingle Farm shelf space in farm shops and delis across the south west.